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The Best Ad of 2014 Was Brilliant and Subversive, and It Wasn't Even Real
Technically speaking, the best ad of 2014 didn’t exist. Just ask Anna Kendrick. Last January, millions of viewers watched the Academy Award nominee deliver a two-minute, profanity-laden rant that took...
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Is Vagueness Killing Advertising?
The rise in popularity of mobile advertising, content marketing, native advertising and the continued focus on digital leads me to one question: Does anyone really know what they are? I’ve never woken...
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The Meaning of 35 Brand Names, From Etsy to Reddit
Inspirations for company names can be as varied as the founders themselves. The infographic below, by 7Brands, collects the stories behind 35 of them—including Cadillac, Reebox, Lego, Pez, Toyota and...
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After You See This Virtual Tour of Horizon Media, You Might Want to Work There
At the corner of Grand and Varick streets lies One Hudson Square, an Art Deco factory-turned-office building that won landmark status last year. It's also home to Horizon Media—one of New York's...
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Moto Makes You Master of Your Own Whimsical Phone Lab in This Handcrafted Spot
Droga5 likes building elaborate, full-scale sets for its Motorola spots rather than relying on computer effects and camera tricks. This approach seems especially apt in "The Maker," a minute-long clip...
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A Globe-Spanning Gift Was Secretly in Store for This London Bar Packed With...
Wherever you travel around the world, you'll always find Canadians gathering together, sharing stories and racking up an impressive bar tab. But this batch was especially lucky. Last week, Air Canada...
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Baby Animal Choir Sings Yaz's 'Only You' in This Ridiculously Cute Christmas Ad
McVitie's Victoria, the British biscuits brand, has been using puppies, kittens, tarsiers and owls in ads over the past year. Now, Grey London expands the baby-animal menagerie dramatically for...
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Ad of the Day: Masha Sings a Sultry Remake of 'Werewolves of London' for...
So, you're a werewolf, and it's your night to howl. Your drink of choice would be … a Bloody Mary? A piña colada at Trader Vic's? A Coors Light, aka the Silver Bullet? Nah, too risky. Actually, a...
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Santa Ditches the Sleigh and Flies Coach in Expedia's Heartwarming Christmas Ad
The sleigh is overrated. Santa Claus ditches it entirely in Expedia's touching Christmas campaign from 180LA, choosing instead to fly coach around the world and ending up at St. Jude Children's...
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Pantone's Color of the Year Is Marsala, and It Has Some Critics Throwing Shade
Designers always eagerly await Pantone's December announcement of its Color of the Year, predicting which hue will be ubiquitous in the year ahead. The 2015 Color of the Year, unveiled Thursday, is...
View ArticleAdweek's Top 5 Commercials of the Week: Dec. 1-5
Yet another heartwarming Christmas ad makes our list of best spots this week, but it's hardly the only minor miracle on the list. Airbnb and Canon both made exquisitely crafted spots, and Arby's...
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Nick Offerman Sings the Ballad of the Responsible Whisky Drinker for Diageo
Nick Offerman loves whisky, his guitar, woodworking and horseback riding. But he's man enough not to mix his favorite beverage with the last two—and quite upset that he doesn't have three hands so he...
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Ad of the Day: Lego Finally Makes an Inspiring, Empowering TV Ad for Girls
It's not like Lego hasn't done great ads with girls over the years. In fact, it was ahead of its time. (Everyone has seen the famous "What It Is Is Beautiful" print ad from 1981 by now.) But lately,...
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The World's Saddest Clown Pines for Love in This Bleak, Beautiful Ad for...
Ladies and gentlemen, now appearing in the center ring … a sad-ass clown with a heavy case of unrequited love. The unhappy hero of this bleak but beautiful 75-second ad for Danish flower-delivery...
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An 18-Wheeler Jumps Over a Racecar in EMC's Gnarly, Record-Setting Stunt
Data storage and cloud computing company EMC, which sponsors Formula 1 racing, recently sent an 18-wheeler careening over a racecar in an epic, world-record setting jump … because awesome. It's one of...
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